[Case 02]
New SEO Strategy Ranks "Pre Accounting Program" 1st on Google.
Software
New SEO Strategy Ranks "Pre Accounting Program" 1st on Google.
Boost organic trafic and brand visibility.
Project Overview
Uyumsoft successfully implemented a data-driven SEO strategy, achieving the #1 Google ranking for the competitive "ön muhasebe programı" keyword in just 30 days. This effort significantly boosted organic traffic, engagement, and brand visibility for its new pre-accounting software service.
Problem Statement
The "Pre Accounting Program" keyword space was highly competitive, making it difficult for Uyumsoft to gain visibility and organic traffic. Existing SEO efforts were not yielding the desired results, requiring a data-driven strategy to enhance search rankings effectively.
[Industry]
Software
[My Role]
Director of Growth Marketing
[Platforms]
Website, SERP
[Timeline]
Jan 2024- Sep2024
Persona
Ayşe Karlı
Sme Owner
Our target user is a small-to-medium business owner or finance professional seeking an efficient pre-accounting solution. They rely on search engines to find software that simplifies financial management and integrates with their existing systems.
Age: 30
Location: Istanbul
Tech Proficiency: Moderate
Gender: Female
Goal
Find reliable accounting software
Improve financial workflow efficiency
Access an easy-to-use platform
Frustrations
Hard-to-find relevant software
Complex software interfaces
Poor customer support experiences